In our centrally located office in Leiderdorp (The Netherlands), five business friends Paul, Wouter, Alex, Wim and Menno have pooled over 100 years of combined expertise in the trade of natural food products. What began as a shared fascination with wholesome, plant‑based ingredients has grown into a dynamic sourcing and distribution business built on three pillars: quality, sustainability and genuine partnerships with customers and suppliers in origin.
Each of us brought our own experiences, but we all believed in the same simple idea: the food industry deserves a supply chain that is transparent and reliable as well as ethical. In the early days, we navigated complex import regulations, forged relationships with growers in remote origins, and learned what it really takes to deliver niche ingredients—from premium nuts and superfoods to seeds, dried fruits and more—right when our customers need them.